Fundraising

Combines sound, cost-effective strategies for building better organizational, management, sales, and marketing practice along with insider tips for training solicitors, cultivating donors, and organizing small and large gift drives that capture the emotions and imaginations of potential supporters. Sample letters, scripts, invitations, pledge cards, acknowledgement letters, press releases, budgets, grant proposals, and action checklists guide readers every step of the way toward fundraising success.

Keywords: Economics,Public Relations,Social Issues

Pages: 288

Publisher: McGraw-Hill Professional Publishing

Category: Education

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